As SEO’s and internet marketers, understanding and knowing the value of backlinks is one of the key aspects of our job. However, many articles I read and people that I talk to, really don’t understand it’s not just the links that matter.
It’s a variety of factors that make up your back link profile and how much of that “agrees” with other parts that is important. Here are some of those factors:
Where is the link on the page, is it in the template or content
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