Friday, September 30, 2011

Scrapers and the Panda Update – A Match Made in Heaven

I have an associate that runs a very large and heretofore successful content site. He’s an experienced and competent entrepreneur and CEO. For several years, everything came together, according to plan, as his website and traffic grew exponentially. He was adding staff and negotiating a move to new offices. The future seemed bright, sunglasses and all, until an unexpected and unwelcome visitor stopped by to visit last April: Panda.

Like many content based websites, his was hit HARD. At the

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